Category: Social And Collaboration

GoTo: The Significance of LogMeIn’s Rebranding and New, Streamlined Offerings

–-by Kelly Teal, SMB Group Contributing Analyst, and Laurie McCabe, SMB Group Co-founder & Partner February, longtime software-as-a-service provider LogMeIn made two key moves. First, the company ditched its 20-year-old LogMeIn moniker in favor of its new, “GoTo” brand. But the announcement goes beyond rebranding. It has streamlined its product portfolio into two main offeri...

Zoho One: Doubling Down on Integration and Innovation

Over the last two decades, the cloud has made it much easier for SMBs to access and use new applications. However, integrating these solutions can be a lot harder: SMBs cite “integration difficulties” as one of the top three obstacles they face in implementing new solutions.  

Revv: There’s a New Small Business Collaboration Kid on the Block

I was recently introduced to Revv, a new no-code document-centric platform designed for entrepreneurs and business owners, by my friend and Freshworks’ Director of Analyst Relations, Alan Berkson. Revv’s all-in-one platform provides vetted document templates, workflow, recipient activity tracker, and bank-grade eSignature to help its users manage their bus...


The Role of Technology in SMB Recovery: New SMB Group Infographic

Most SMBs that have been able to weather the COVID-19 crisis to date have already made significant adjustments to adapt their businesses to the new normal. SMB Group’s study, SMBs: Navigating a Path Forward: How Will SMB...