Tag: Salesforce

The Cloud Comes Full Circle: Sage and Salesforce Team Up For Sage Life

The partnership brings together opposite ends of the software universe. It pairs Salesforce, pioneer and poster child for the cloud, with Sage, which has arguably been one of the slowest software vendors to embrace cloud computing.

California Dreaming? Salesforce’s Dreamforce SMB Story  

This is part one of a two-part blog series discussing Salesforce.com’s strategy to help SMBs better capitalize on technology. This first post provides perspectives from several Salesforce SMB customers on how they are rethinking their business models and using technology to get ahead. The second post,

Salesforce’s Strategy to Bring Game Changing Technologies to SMBs

This is part two of a two-part blog series discussing Salesforce.com’s strategy to help SMBs better capitalize on technology. Part One, California Dreaming? Salesforce’s Dreamforce SMB Story, provides perspectives from several Salesforce SMB customers. This second

Is Salesforce.com Outgrowing SMBs?

Salesforce.com's Marc Benioff is a great visionary with a big appetite for change. From packaged software to the cloud, from CRM to platform-as-a-service, he's painted a color by number picture for businesses to emulate. But does his latest work, “the social enterprise" come with an easy enough guide for small businesses to paint it? The Paint-by-Numbers Social Enterprise Be...

Reflections on Dreamforce 2011: Now the Cloud Can Ride the Waves

This year, Salesforce.com's Dreamforce event--with a record-setting 45,000 attendees--got me thinking about the early days before the cloud was the cloud, how far its come, and how perfectly poised it is to ride the waves now driving technology adoption--mobile and social solutions. Traveling in the Way Back Machine ...

Intuit and Salesforce Partner Up: Who’s the Big Winner?

Last week, Intuit and Salesforce.com announced that they would partner to integrate Intuit QuickBooks and QuickBooks Online small business accounting software with Salesforce’s small business CRM editions (Contact Manager, Group and Professional). Under the terms of the deal, Intuit will resell a pre-integrated version of the Salesforce CRM application via Intuit’s App Center (as well as Intui...

Salesforce’s Dimdim Acquisition–Adding to a String of Collaboration Pearls

The SMB Group has followed (and used!) Dimdim, which has provided innovative, easy to use Web conferencing services in a freemium model with very liberal terms of use, for a couple of years. In January, Salesforce.com acquired Dimdim for $31 million. Immediately afte...

HubSpot: From Breakthrough to Breakout

I’ve been very impressed by HubSpot, which helps small and medium businesses (SMBs) optimize and streamline their inbound marketing programs (see my 2009 interview with HubSpot Marketing VP Mike Volpe) for a while now. Looks like others are impressed too—as evidenced by HubSpot’s announceme...