Tag: Infusionsoft

Infusionsoft Spotlight, Part Two: Bite-Size Marketing Campaigns for Small Businesses

This is the second post in a two-part series featuring my conversation with Terry Hicks, Chief Operating Officer at Infusionsoft. We chatted at ICON17, Infusionsoft’s annual user conference. In this post, we talk about Infusionsoft Propel, Infusionsoft’s new solution, which allows small businesses to set up bite-size automated marketing campaigns in just a few minutes. In the fi...

Infusionsoft Spotlight, Part One: Simplifying Growth For Small Businesses

This is the first post in a two-part series featuring my conversation with Terry Hicks, Chief Operating Officer at Infusionsoft. We chatted at ICON17, Infusionsoft’s annual user conference. In this post, we discuss Infusionsoft’s vision to help small businesses win and keep new customers with its customer engagement and marketing solution, and new capabilities that Infusionsoft is ...

Reduce Effort and Boost Confidence: Infusionsoft’s Goals to Help Small Businesses Improve Sales and Marketing

“A lot of what we are solving for is multi-system chaos. A lot of small businesses start using many, many tools to try to solve a problem. The may say, let me try this tool or let me try that tool, before really slowing down and starting to think about, what am I trying to accomplish in my business? So a big opportunity for us is to translate the years and years of expertise that InfusionSoft has to what we call the small business success method or life cycle marketing.”

Vendor Strategies to Help SMBs Capitalize on Marketing Automation

This is the sixth and final post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capitalize on Them

Choosing a Marketing Automation Solution That Works for Your Business: Vendor Solutions and Pricing

This is the fifth post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capitalize on Them

Why Size Matters: How Marketing Automation Vendors Define the SMB Market

This is the third post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capita...

SMB Adoption and Trends in Marketing Automation

This is the second post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capit...

“Must-Consider” Marketing Trends for SMBs

This is the first post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capita...