A New Way to Work: IBM Design Thinking Creates Verse Via Storify

November 26th, 2014

My Storify recap of key takeaways from #NewWaytoWork launch of IBM Verse. lauriemccabe@lauriemccabe Fascinating and fun! In my first @IBM design camp!#NewWayToWork @Payne_Michele · 9 DAYS AGO  Last week, I participated in an IBM Design Thinking boot camp, and the … Continue reading

Social Media 101: A Guide for Small Businesses

October 8th, 2013

Originally published on October 1, 2013 on QBSBDC.com as the second of four blog posts in a series designed to help small businesses, and those that serve them, be successful. Nearly 80% of active U.S. internet users visit social networks … Continue reading

Recap of Joint Social Business Webinar with Radian6 and CRM Essentials

August 10th, 2011

Today I had the pleasure of joining David Alston from Radian6 and the legendary Brent Leary of CRM Essentials for a webinar live from CRM Evolution. We had a lively conversation about some of the key social business findings that … Continue reading

Is Your Business Suffering from Social Media Denial?

June 23rd, 2011

Kevin Casey, intrepid journalist for InformationWeek, rang me up this week for input on his article, “Do Nonsocial SMBs Know Something We Don’t?” In the article, Kevin’s ponders whether SMBs that haven’t bought into social media have good reasons to … Continue reading

Is There a Method to Social Media Madness?

April 13th, 2011

By Sanjeev Aggarwal and Laurie McCabe, SMB Group, and Brent Leary, CRM Essentials SMB adoption of social media for sales, marketing, product development and customer service is on the rise – but how are SMBs tracking, analyzing and measuring the … Continue reading

Changing Customer Service Channels: The Gap Between Social Media Haves and Have Nots

March 23rd, 2011

Co-authored by: Laurie McCabe and Sanjeev Aggarwal, SMB Group, and Brent Leary, CRM Essentials How quickly is social media catching on as an engagement channel for SMB customer service and support? It depends on who you ask—and has significant implications … Continue reading

Social Business: Why Having a Plan Matters

March 21st, 2011

Co-authored by: Laurie McCabe and Sanjeev Aggarwal, SMB Group, and Brent Leary, CRM Essentials Good plans shape good decisions. That’s why good planning helps to make elusive dreams come true. Lester R. Bittel, The Nine Master Keys of Management This … Continue reading

Salesforce’s Dimdim Acquisition–Adding to a String of Collaboration Pearls

March 16th, 2011

The SMB Group has followed (and used!) Dimdim, which has provided innovative, easy to use Web conferencing services in a freemium model with very liberal terms of use, for a couple of years. In January, Salesforce.com acquired Dimdim for $31 … Continue reading

What Are Integrated Payment Solutions and Why Should You Care?

February 8th, 2011

(Originally published January 30, 2011 in Small Business Computing) What are Integrated Payments Solutions? Integrated payment solutions are tools that your business can use to integrate accounting, customer relationship management (CRM) and other business applications with payments processing. By integrating … Continue reading

What is an Online Collaboration Suite, and Why Should You Care?

July 7th, 2010

(Originally published on June 30, 2010 in Small Business Computing) What is an Online Collaboration Suite? An online collaboration suite provides businesses with an integrated set of tools that span a range of collaboration needs. While not every collaboration suite … Continue reading