As we step into 2025, the technology landscape for small and medium businesses (SMBs) continues to evolve at an unprecedented pace. From advancements in artificial intelligence to evolving workforce strategies, SMBs are finding new ways to innovate, compete, and grow. But navigating this evolving environment requires a clear understanding of the trends that will have […]
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New eBook: The SMB Technology Buying Journey, Part One
In today’s rapidly evolving digital landscape, making technology purchasing decisions has become a critical yet challenging process for small and medium-sized businesses (SMBs). With limited resources, SMBs often face difficulties in selecting the right tools to solve immediate problems and position them for future growth. SMB Group’s new, free eBook, The SMB Technology Buying Journey, […]
The Results Are In: SMB Group’s 2024 Technology Buying Journey Survey
SMB Group has just released its latest survey, the 2024 SMB Technology Buying Journey, offering fresh insights into how small and medium businesses (SMBs) approach technology purchasing. Sponsored by Dell Technologies and SAS, this comprehensive 57-question survey captures responses from 738 technology decision-makers across U.S. SMBs, revealing how they think about, evaluate, and purchase technology […]
Top 4 Small Business Technology Trends in 2024
Whether you’re a fast-growing start-up or a medium enterprise ready to IPO, technology represents a major opportunity for small business owners to close the gap with large corporations. As old tools become obsolete and new tools crowd the marketplace, identifying the right tech solution can be the difference between a successful expansion and a failed […]

Top Takeaways from Workday’s 2024 Innovation Summit
Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is […]

Salesforce Expands Starter CRM Horizons
In August 2023, Salesforce launched Salesforce Starter, a new CRM solution tailored for businesses lacking CRM expertise. This platform simplifies the process of trying, buying, and deriving value from Salesforce’s CRM solutions. As discussed in this post, Salesforce Starter is designed for small and medium businesses (SMBs) with limited CRM experience. Since its launch, Starter […]
2024 Top 10 SMB Technology Trends From SMB Group
Happy New Year! We hope you enjoyed the holidays, and wish you a happy and healthy 2024. Here at SMB Group, we are ringing in the new year by sharing our annual SMB Group Top 10 SMB Technology Trends, required reading for SMBs (small and medium businesses), and for the vendors that serve them. Our Top […]

Top Takeaways from Dell Technologies World 2023
Resiliency is an essential quality in the ever-changing technology industry. Since its inception in 1984, Dell has proved its resiliency many times, reshaping its strategy and offerings to stay ahead of the technology curve. Last month, I had the opportunity to attend Dell Technologies World in Las Vegas. This year’s event coincided with the latest […]
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Top Takeaways: Sage Transform 2022
I recently attended Sage Transform 2022 in Orlando, Sage’s flagship event in North America. As with most major events, Sage Transform featured a barrage of news and announcements. I’ve been following Sage for a long time. I went to Orlando thinking about how its annual revenues have been stuck at ar...