Category: Financial

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Workday GO: Progress on the Midmarket, But the Real Test Lies Ahead

Workday GO: Progress on the Midmarket, But the Real Test Lies Ahead

By Kelly Teal, Contributing Analyst SMB Group With new packaging, AI-driven deployment, and a simplified delivery model, Workday is addressing long-standing SMB barriers with its GO Platform. However, affordability, ROI clarity, and ecosystem execution remain critical to proving the offering at scale. For years, Workday has faced a persistent perception challenge in the SMB market: that ...