At the Zoholics 2024 customer conference held in June, SMB Group sat down with Zoho execs to learn more about news and directions unveiled at the event. Announcements included updates and new products across its CRM and collaboration solutions, enhancements to its security stack, and new developer tools and services. In this video, Aarthi Elizabeth, […]
Category: AI
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The Pillars of Trust for AI in HR Applications: Data, Algorithms, and Expertise
Technology has revolutionized how we handle everything from payroll to performance reviews in the world of human resources (HR). Now, artificial intelligence (AI) and generative AI are taking center stage, reshaping the development of HR and HR compliance solutions, and even how HR professionals view their roles. AI and generative AI capabilities are being woven […]
Zoom Perspectives Analyst Event: Zoom Workplace and an AI-First Future
The Zoom Perspectives Analyst Conference was held in NYC this year, much to my delight (as someone who is a bit tired of traveling to the West Coast!). As usual, the company showcased its Zoom Events solution to run a great hybrid event. Analyst attendees, presenters, and Zoom staff joined and interacted from both the […]
Why Keeping Humans in the Loop is Key for AI in HR
Artificial intelligence (AI) is poised to reshape how companies manage all facets of their businesses. This transformative potential of AI extends across various operations, helping companies to streamline and automate processes, and improve decision-making. But excitement about AI—particularly generative AI—varies depending on who in the organization you talk to. According to SMB Group’s Impact of […]

Top Takeaways from Workday’s 2024 Innovation Summit
Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is […]

The Future of Business Management: Insights from Sage Transform 2024
Sage Transform 2024 shed light on the evolving business management and accounting landscape. At the February event, Sage focused on the acceleration of technology-driven operations, the increasingly critical role of AI, and the importance of sustainability within the SMB sector. Here are my key takeaways from these topics and other highlights from the event. Moving […]
2024 Top 10 SMB Technology Trends From SMB Group
Happy New Year! We hope you enjoyed the holidays, and wish you a happy and healthy 2024. Here at SMB Group, we are ringing in the new year by sharing our annual SMB Group Top 10 SMB Technology Trends, required reading for SMBs (small and medium businesses), and for the vendors that serve them. Our Top […]

SMBs and AI: Embracing the Future of Smart Business
In an era increasingly driven by technology, small and medium-sized businesses (SMBs) are increasingly interested in using artificial intelligence (AI) as a catalyst for growth and innovation. A comprehensive survey conducted by SMB Group highlights this trend, revealing the attitudes and adoption rates of AI among 744 SMBs. SMB Interest in and Adoption of AI […]

AI For SMBs: Interest, Exploration and Considerations
By SMB Group’s Kelly Teal, Contributing Analyst, and Laurie McCabe, Co-founder If you’ve watched “Mrs. Davis” or joked that the world feels a little Skynet-esque, you aren’t alone in wondering about the real-life implications and repercussions of artificial intelligence. The sudden surge of AI tools in 2023 has generated (pun intended) a lot of buzz […]

HubSpot’s AI Vision: Transforming Customer Connections
HubSpot’s Inbound 2023 conference was held last week in Boston. Like seemingly every other tech event this year, the theme of Inbound was AI — specifically, how businesses can use AI to better connect to and engage with their customers. In this blog, I delve into HubSpot’s AI strategy and offerings, as discussed in the […]