Tag: Small Business Computing

6 Tips to Maximize Twitter Event Hashtags

Originally published in Small Business Computing, 8-29-11. Recently, a client asked me for some tips about how to get the maximum mileage out of Twitter event hashtags. Creating Twitter hashtags for your business events is a great way to mul...

What is Mobile Commerce, and Why Should You Care?

(Originally published September 13, 2010 in Small Business Computing) What is Mobile Commerce? Mobile commerce (also known as mobile ecommerce, m-commerce and other variations) consists of two primary components. The first is the ability ...

What is an Online Collaboration Suite, and Why Should You Care?

(Originally published on June 30, 2010 in Small Business Computing) What is an Online Collaboration Suite? An online collaboration suite provides businesses with an integrated set of tools that span a range of collaboration needs. While not every collaboration suite includes the same capabilities,...

What Is an App Store, and Why Should You Care?

(Originally published on April 8, 2010, in Small Business Computing) An app store can offer a lot more than just mobile apps. Essentially, it is a Web site that aggregates software solutions for business or personal use. App stores, also known as an applications marketplaces, are typica...

What is Social Media Management, and Why Should You Care?

(Originally published on March 4, 2010, in Small Business Computing) What is Social Media Management? As described in the column “

2010 Top 10 SMB Technology Market Predictions

Fellow SMB analyst Sanjeev Aggarwal and I have teamed up to bring you our top ten technology related predictions-plus three bonus predictions--for the SMB (companies with 1-1000 employees) market for 2010. Details for each prediction follow the list below. Remember to vote for your top prediction

What is SEM, and Why Should You Care?

(Originally published in Small Business Computing, November 30, 2009) Technology insiders tend to throw around technical terms and business jargon, assuming people outside the industry understand what it all means. By its nature, technology vocabulary is often confusing and complicated, and insiders often add ...

What is Unified Communications, and Why Should You Care?

(Originally published in Small Business Computing, July 27, 2009) Technology insiders tend to throw around technical terms and business jargon, assuming people outside the industry understand what it all means. By its nature, technology vocabulary is often confusing and complicated, and ins...