Getting in the Social Media Management Game

April 2nd, 2010

Social media management for small businesses is a very hot area. A few weeks ago, I posted a blog about social media management solutions available to help small businesses manage their online and social presence more efficiently and effectively. While this is … Continue reading

Top Trends Most Evident at the 2010 Small Business Technology Summit

March 18th, 2010

Back in the beautiful Live Free or Die state after attending the 2010 Small Business Summit earlier this week. This is a fantastic event coordinated by Ramon Ray and Marian Banker, and held at the Digital Sandbox in the financial district … Continue reading

What is Social Media Management, and Why Should You Care?

March 8th, 2010

(Originally published on March 4, 2010, in Small Business Computing) What is Social Media Management? As described in the column “What is Social Networking, and Why Should You Care?” Internet-based social media make it easier for people to listen, interact, … Continue reading

What is Social Networking, and Why Should You Care?

August 6th, 2009

(Originally published in Small Business Computing, April 7, 2009) Technology insiders tend to throw around technical terms and business jargon, assuming people outside the industry understand what it all means. By its nature, technology vocabulary is often confusing and complicated, and … Continue reading

What Will Social Networking Displace?

June 3rd, 2009

Just a couple of years ago, many people were still debating whether digital social networking was just a flash in the pan. With social media growth surging, that that debate is over. People have moved on to try and figure … Continue reading

Tweeting Practices that Drive Me Crazy (in no particular order)

March 17th, 2009

Don’t get me wrong. I think Twitter can be extremely effective as a business social networking tool.  Tweets that raise a thought-provoking question, point to useful information, rally for a cause or introduce a new idea or issue are all … Continue reading

Demandbase—Can it Turn Your Web Traffic Into Treasure?

February 17th, 2009

Like most analysts, my schedule is usually chockfull of briefings from vendors. Some of these are boring, some are interesting, and once in a blue moon, a vendor comes along with a solution that everyone should know about. Demandbase (www.demandbase.com) … Continue reading

Reading the Top Trends Barometer at the 2009 Small Business Summit

February 4th, 2009

Just got back from Small Business Summit 2009—an awesome event put on by Ramon Ray (www.smallbiztechnology.com) and Marian Banker (www.primestrategies.com ) at the Digital Sandbox in New York City. Turn out for the Summit was terrific, and attendees were treated to … Continue reading

2009 Small Business Trends: No Longer Business as Usual

January 28th, 2009

In 2009, it’s no longer business as usual. The sharp economic decline has led many small companies to slash operating costs and cut staff to the bone. In the wake of small businesses’ initial shock and awe, uncertainty has become … Continue reading

My Top Takeaways from Lotusphere 2009

January 22nd, 2009

As always. IBM’s Lotusphere has been chock full of announcements about new products, upgrades and partnerships. At Lotusphere, “resonance” was the overarching theme, framing the benefits of having multiple applications work in harmony to amplify the benefits of individual solutions, … Continue reading