Category: SMB strategy
Discussing 2015 SMB Tech Trends, Part 4: KPIs Trump ROI and TCO as the New “Show Me” Metric
Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals. On this episode,...
VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Gro...
Sometimes, the Hardest Part Is Making It Simple: IBM’s New Midmarket GM in the SMB Spotlight
Laurie: Hi, this is Laurie McCabe from the SMB Group, and John Mason, IBM’s new General Manager and VP for...
SMB Spotlight: IBM’s New Midmarket GM Talks About the SoftLayer Acquisition
Laurie: Hi, this Laurie McCabe from the SMB Group, and in today's SMB Spotlight I’m speaking wi...