By Kelly Teal, Contributing Analyst SMB Group With new packaging, AI-driven deployment, and a simplified delivery model, Workday is addressing long-standing SMB barriers with its GO Platform. However, affordability, ROI clarity, and ecosystem execution remain critical to proving the offering at scale. For years, Workday has faced a persistent perception challenge in the SMB market: that ...
Category: financials
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Workday Rising 2025: How Workday Is Shaping the Future of AI, Agents, and SMB Growth
I recently attended Workday’s September 2025 Rising conference. At the event, the company celebrated its twentieth anniversary and showcased its AI platform strategy, new consumption model, and expanding ambitions in the SMB market. From its approach to AI governance and open data, to the launch of AI Flex Credits and Workday GO for midmarket and […]
Top Takeaways from Workday’s 2024 Innovation Summit
Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is […]