Salesforce.com's Marc Benioff is a great visionary with a big appetite for change. From packaged software to the cloud, from CRM to platform-as-a-service, he's painted a color by number picture for businesses to emulate. But does his latest work, “the social enterprise" come with an easy enough guide for small businesses to paint it? The Paint-by-Numbers Social Enterprise Be...
Tag: Dreamforce 2011
Reflections on Dreamforce 2011: Now the Cloud Can Ride the Waves
This year, Salesforce.com's Dreamforce event--with a record-setting 45,000 attendees--got me thinking about the early days before the cloud was the cloud, how far its come, and how perfectly poised it is to ride the waves now driving technology adoption--mobile and social solutions. Traveling in the Way Back Machine ...