Laurie: Hi, this is Laurie McCabe from the SMB Group. Today I’m talking to Louis Gudema, president of revenue + associates, which helps companies generate more revenue through measureable sales and marketing improvements. So Louis, I’ve known you for a while and I’ve know that revenue + associates is a new company ...
Author: Sanjeev Aggarwal
Five Things SAP Needs To Do To Make “Simple” Real
There’s probably nothing harder for a busines...
Nine Signs Michael Dell Will Be the Comeback Kid
A couple of weeks ago, I had the opportunity to go to Dell’s annual analyst conference (DAAC), an event...
SuiteWorld 2014: NetSuite Hits Its Stride
I recently had the opportunity to attend SuiteWorld 2014, NetSuite’s annual user conference—along with about 6,500 attendees including customers...
Why Vendor Definitions of SMB Size Matter
The SMB "market" actually represents a very diverse, fragmented collection of businesses—from solopreneurs running home-based lifestyle businesses, to mom-and-pop shops, to fast-growth startups, to midmarket firms who've been in business 30-plus years—as well many more permutations and combinations. While all sorts of segmentation nuances must be considered, technology vendors most often use e...
Six Inspirations for Small Businesses From ICON14
Entrepreneurs have always been a rare breed. And, as the U.S. employment rate has improved, the overall rate...
VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popic...
VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Gro...
SAP’s Big Bet on SMBs—With a Fast Growth, Millenial Twist
Earlier this week, I had the opportunity to meet with Kevin Gilroy, SAP’s Senior VP and GM for Global Small and Midsize Enterprise Segment & Indirect Channels to ...
SMB Technology: Mind, Matter, Money–and the Cloud
SMB Group recently wrapped up our 2014 Small and Medium Business Routes to Market Study, in which we looked how U.S. SMB (small businesses are defined as those with 1-99 employees, medium businesses as those with 100-999 employees) technology adoption and the buying cycle in ten key solution areas. As part of this study, we gather SMB perspectives their top business ch...