Unit4 Kicks Off North America Market Focus

June 12th, 2015

Unit4, long-time European ERP leader, is making a concerted push into North America. To that end, it hosted industry analysts at the beautiful 60 State Street Boston venue on June 10. Read my Storify account of the event here. [View … Continue reading

Charting a Course in the ERP Clouds

May 21st, 2015

For many SMBs, limited IT resources and budgets are the norm. This makes keeping pace with technology requirements an uphill battle. Over the past several years, cloud-based solutions have helped SMBs put technology solutions to work with less cost and … Continue reading

The Cloud Comes Full Circle: Sage and Salesforce Team Up For Sage Life

May 13th, 2015

The partnership brings together opposite ends of the software universe. It pairs Salesforce, pioneer and poster child for the cloud, with Sage, which has arguably been one of the slowest software vendors to embrace cloud computing. Continue reading

Vendor Strategies to Help SMBs Capitalize on Marketing Automation

April 14th, 2015

This is the sixth and final post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping … Continue reading

Choosing a Marketing Automation Solution That Works for Your Business: Vendor Solutions and Pricing

April 7th, 2015

This is the fifth post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

Why Size Matters: How Marketing Automation Vendors Define the SMB Market

March 25th, 2015

This is the third post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

SMB Adoption and Trends in Marketing Automation

March 23rd, 2015

This is the second post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

“Must-Consider” Marketing Trends for SMBs

March 19th, 2015

This is the first post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

The Cloud: Mother of Re-invention for IBM

March 6th, 2015

As a 104-year old company, IBM has undergone many makeovers over the years to tack to the ever-changing winds of the technology industry and the market. 2015 ushered in what may prove to be one of it’s biggest transformations, when … Continue reading

Discussing 2015 SMB Tech Trends, Part 1: Cloud is the New IT Infrastructure for SMBs

January 22nd, 2015

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium … Continue reading