Why Size Matters: How Marketing Automation Vendors Define the SMB Market

March 25th, 2015

This is the third post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

SMB Adoption and Trends in Marketing Automation

March 23rd, 2015

This is the second post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

“Must-Consider” Marketing Trends for SMBs

March 19th, 2015

This is the first post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to … Continue reading

The Cloud: Mother of Re-invention for IBM

March 6th, 2015

As a 104-year old company, IBM has undergone many makeovers over the years to tack to the ever-changing winds of the technology industry and the market. 2015 ushered in what may prove to be one of it’s biggest transformations, when … Continue reading

Discussing 2015 SMB Tech Trends, Part 1: Cloud is the New IT Infrastructure for SMBs

January 22nd, 2015

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium … Continue reading

SMB Group Top 10 SMB Technology Trends for 2015

January 5th, 2015

(Originally published on the SMB Group website and available here in .pdf format). Here are SMB Group’s Top 10 SMB Technology Trends for 2015! A more detailed description of each follows below. (Note: SMB Group is the source for all … Continue reading

IBM Reimagines the Email Story With IBM Verse

November 18th, 2014

You’ve got mail! It’s been a long time since most of us have experienced the surge of pleasurable anticipation that Tom Hanks and Meg Ryan enjoyed in the 1998 classic, “You’ve Got Mail.” Instead, if you’re like me and many … Continue reading

Dell’s Strategy to Bring Game-Changing Technologies to SMBs

November 17th, 2014

This is the second post in a two-part blog series discussing Dell’s strategy to help SMBs better capitalize on technology. The first, A New Cloud Formation: Dell Cloud Marketplace, provides perspectives from Dell World 2014. This second post, which is excerpted from SMB Group’s … Continue reading

A New Cloud Formation: Dell Cloud Marketplace

November 17th, 2014

This is part one of a two-part blog series discussing Dell’s strategy to help SMBs better capitalize on technology. This first post provides perspectives from Dell World 2014. The second post, Dell’s Strategy to Provide Game Changing Technologies to SMBs, provides a … Continue reading

California Dreaming? Salesforce’s Dreamforce SMB Story  

October 22nd, 2014

This is part one of a two-part blog series discussing Salesforce.com’s strategy to help SMBs better capitalize on technology. This first post provides perspectives from several Salesforce SMB customers on how they are rethinking their business models and using technology … Continue reading