Small companies will tend to have a less formal purchasing process than their larger counterparts Typically only one or two people will have purchasing authority—usually the company officers in small businesses with the guidance of the IT person, if there is one. How a company purchases or acquires technology products and services is affected by company size. The size of an SMB and the type ...
Category: Blog – Sanjeev Aggarwal
Highlights from Iron Mountain Digital 2.0 Industry Analyst Meeting
Highlights: The overall annual growth in data volumes is beings driven by an increase in unstructured data created by social media and collaboration solutions, mobile solutions and rich media which is leading to much higher costs for information storage and management. Th...
Dell’s New Vostro 3000 Laptops: Designed for Small Businesses
The realities of a lingering recession and a do-it-yourself (DIY) ethos continue to frame today's economic climate. As entrepreneurs and small businesses went into financial shock beginning in mid-2008, they hunkered down and made do with older laptops (the dominant computing platform for these businesses) and other hardware instead of spending precious cash on new equipment. But with hints of ...

Relevance of Marketing Tools/Media in Customer Acquisition
The topic of lead generation and the role of various media solutions in the lead generation process draw significant conversation. From a survey of small businesses done in the summer of 2009 and detailed in my blog, '
Mid-Market CPM Requirements and Vendor Selection Criteria
In today's fast-paced and volatile business climate, midsize businesses need a clear vision, financial agility, and strong collaborative capabilities to drive better-informed and more strategic business decisions. Mergers, acquisitions, new business models, and increasing regulatory requirements heighten the importance of having accurate, flexible tools to supp...
Mid-Market companies benefit from the significantly better ROI offered by the synergistic relationship between ERP and BI
Strong value in considering/purchasing ERP plus BI simultaneously/at the beginning of the implementation cycle ERP solutions come with a reporting toolset consisting of a predefined set ...
Intuit and Microsoft – two SMB market leaders partnering on cloud platform strategies to deliver web applications
This agreement provides an end-to-end applications development environment and marketing/sales channels for application developers to develop and market application solutions to small businesses. Key elements of the agreement include: Broadening the applications developer community to develop SMB focused applications - Intuit to provide a S...
Increasing interest for Corporate Performance Management (CPM) in Mid-Market Enterprises
In today's world overloaded with buzzwords, terms such as "Business Intelligence (BI)", "predictive analytics" and "Corporate Performance Management (CPM)" are confusing to mid-market enterprises. BI technologies provide historical views of a company's business operat...
Could Video Conferencing become the SMB segment ‘Killer App’ ? At least Cisco thinks so with the Tandberg acquisition!
Good move by Cisco. The key beneficiary of Cisco's acquisition of Tandberg will be the SMB and mid-market. Cisco already has video Telepresence solutions. However, these Telepresence solutions are primarily enterprise solutions – way beyond the affordability of the SMB (1-499 employees) or the mid-market enterprises (500-1000 employees). Both se...

Interest in Social Media among Small Businesses Correlates to Number of Years they have been in Business
Related insight to my recent blog Small Businesses interest in Social Media increasing rapidly , related to the Number of Years a small business has been in existence. See figure below: