Tag: mid-market

Smarter Commerce for the Midmarket: An Interview with IBM’s Ron Kline

Here’s an edited transcript of the podcast series that Brent Leary of CRM Essentials and Sanjeev Aggarwal, of SMB Group recorded with Ron Kline, director of marketing for IBM’s midmarket division, about IBM’s Smarter Commerce solutions for SMBs. If you’d like to listen to the recorded podcast series, select below. [soundcloud url="https://a...

Top Takeaways from IBM’s General Business Influencer Summit

Last week, I attended IBM’s General Business (GB) Influencer Summit for analysts covering the mid-market (companies with 100 to 1000 employees and larger enterprises that are not currently spending a lot with IBM, sometimes termed “white space” accounts). I’ve attended this event since IBM began holding them a few years back. IBM recently split GB into two groups, creating separate sales and ...

Why are SMBs and Mid-Market Enterprises interested in Cloud Computing?

As SMBs and mid-market enterprises are looking at their IT budget and face the realities to cut them, they look at what is discretionary and what can be supported through innovative IT strategies. However, at the same time they need to adopt new technology solutions that will make them more competitive in the current economic environment and prepa...

Cloud Computing and Managed Services Opportunity – Is it the Large Enterprises or SMB/Mid-Market Enterprises?

The convergence of web delivered IT services - Cloud Computing, Infrastructure-as-a-Service, Hosted Applications, Software-as-a-Service, Virtualization - will continue to redefine and add value to the SMB/mid-market IT services landscape, especially in the current economic climate.

IBM Dynamic Infrastructure Announcement and the Mid-Market Enterprise

With today's 'Dynamic Infrastructure' initiative announcement, IBM is positioning itself as a holistic technology solution and service provider and partner. It combines all the element of separate cloud delivered services (cloud based, managed, and on-premise) and also traditional on-premise hardware, software and services. Managed Services Cloud Computing Soft...

SMB’s turning to Conferencing Solutions in tough economic times

In today's tough economic times, driven by higher travel costs, staff reduction, and tight credit – SMB are turning to solutions that will reduce costs and provide clearly identifiable short-term ROI. In the past year, conferencing solutions service providers that provide ho...

SMB/Mid-Market Key IT Initiatives in the Current Market Environment

Recently (December'08), I had the opportunity to participate in a CFO/CIO panel with participants from New England SMB/mid-market businesses, organized by Managed Technology Partners. The topic of the panel discussion was 'What key IT initiatives that are still being considered and issues to be consi...