I recently attended Dreamforce 2025, where Salesforce showcased its ambitious AI vision for the “agentic enterprise.” This strategy is built on technology embedded in its new Agentforce 360 platform; on Slack as the interface to agentic AI; and on a more flexible agent pricing model to help bring Agentforce to market. The company is clearly […]
Category: Salesforce
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How do Salesforce Foundations, Agentforce and Data Cloud work together to Help Businesses Grow and Drive More Revenue
At Dreamforce 24, Salesforce announced Foundations, a free upgrade for customers using Sales or Service Cloud Enterprise Edition or higher, that brings key cross-department features at no additional cost. Foundations includes Sales, Service, Marketing, Commerce, and Data Cloud features with an enhanced user interfa...
Salesforce Expands Starter CRM Horizons
In August 2023, Salesforce launched Salesforce Starter, a new CRM solution tailored for businesses lacking CRM expertise. This platform simplifies the process of trying, buying, and deriving value from Salesforce’s CRM solutions. As discussed in this post, Salesforce Starter is designed for small and medium businesses (SMBs) with limited CRM experience. Since its launch, Starter […]
Salesforce Starter: Simplifying the Path to CRM
Salesforce Starter is Salesforce’s new solution designed to help businesses more easily try, buy, and get value from Salesforce’s CRM solutions. While the first iteration of Salesforce Starter has been available since August 2022, the Summer release, announced on August 2, adds new marketing capabilities to the solution—and makes Starter a much more formidable contender […]