Category: Mobility

Top Customer-Facing Mobile Apps for SMBs Today–and the Trajectory for Tomorrow

How are SMBs using mobile solutions to interact with their customers, suppliers and partners? What are top mobile apps that SMBs offer for their external customers, partners and supplier to use? Just as important, what mobile applications are they planning to deploy? We found out in our recently completed SMB Group

The Yin and Yang of Mobile Applications For SMBs

What are SMBs top business challenges, and how well do mobile solutions help them meet these challenges? Interestingly, that depends on whether you’re asking them about the benefits of having their employees use internal mobile apps, or the value of offering mobile apps and mobile-friendly web sites for external customers, partners and suppliers to use. We asked more than 750 SMB (small busine...

SMBs Open a New Front Door with Mobile Web Sites

Ten years ago, SMBs were just beginning to understand the need for and value of building web sites and storefronts. Today, SMBs are at a similar point when it comes to building mobile web sites and enabling mobile transactions. Why is this important? 4.8 billion users browse the web via a mobile device compared to 1.7 billion users who browse the web via other means, ...