SMB Group offers a holistic approach to help companies understand the small and medium business market. We help our clients develop and implement business strategies, go-to-market plans and value propositions that resonate with end users and the channel partners that serve them.

Our syndicated market research studies focus on key topics and emerging trends in the SMB technology market. They provide our clients with foundational and actionable insight in these areas.

We also deliver a wide range of customized research reports that are tailored to our clients’ individual requirements. The research coverage areas include:

  • Quantitative analysis – Return-on-investment (ROI), total cost of ownership (TCO) and KPI studies
  • Business application solutions
  • Mobile
  • Workforce management
  • Big data and analytics
  • Social and collaboration
  • Cloud computing
  • IT infrastructure and security
  • SMB channels


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