Cloud Cover: Cloud Management and Security for SMBs

November 3rd, 2015

As cloud adoption grows, so does the complexity of managing and securing data in the cloud. Continue reading

Making The Internet of Things Real For SMBs

October 26th, 2015

The Internet has delivered its latest game changer: the Internet of things, or IoT. Yet, IoT is barely on the radar of most small and medium business (SMB) decision-makers.SMBs need help to better understand this trend, and the opportunities and challenges it presents. Continue reading

New Rules for Tech Vendors: How the SMB Buying Journey Is Changing

October 9th, 2015

Over the years we’ve seen many vendors flail—and even fail—when it comes to successfully reaching, selling and serving SMBs. And its arguably getting even more difficult to be successful as as the SMB landscape changes. Continue reading

Building a Successful Corporate Culture: Tips from Glassdoor’s 2014 CEO of the Year

October 5th, 2015

“What we do at Intacct is we look at first, is, are you a customer-centric type of individual? Do you care about others? Do you care about the customer? Do you care about your fellow employees? Do you care about our partners? ” Continue reading

Automation and Insight: Intacct’s Focus for Dreamforce 2015

October 5th, 2015

“Organizations need empirical data to make both strategic and tactical decisions. If they can see what’s happening, they can spot opportunities and go after them. Or if all of the sudden there’s a new issue starting to bubble, you’ll see it and you can hone in on it. ” Continue reading

Reduce Effort and Boost Confidence: Infusionsoft’s Goals to Help Small Businesses Improve Sales and Marketing

September 28th, 2015

“A lot of what we are solving for is multi-system chaos. A lot of small businesses start using many, many tools to try to solve a problem. The may say, let me try this tool or let me try that tool, before really slowing down and starting to think about, what am I trying to accomplish in my business? So a big opportunity for us is to translate the years and years of expertise that InfusionSoft has to what we call the small business success method or life cycle marketing.” Continue reading

Inbound for Everyone Everywhere: HubSpot’s Quest

September 10th, 2015

HubSpot continues to do a stellar job in leading the inbound movement, and developing some of the most innovative solutions in this area. Ironically, however, as it grows its portfolio, HubSpot itself now faces some new inbound marketing challenges of its own. Continue reading

Are You Keeping Pace With Your SMB Customers?

July 27th, 2015

The good new for tech vendors: SMBs are bullish on their own growth, and on using technology to help achieve that growth. The bad news: tech vendors may not be doing a good enough job helping SMBs understand, evaluate and … Continue reading

Unit4 Kicks Off North America Market Focus

June 12th, 2015

Unit4, long-time European ERP leader, is making a concerted push into North America. To that end, it hosted industry analysts at the beautiful 60 State Street Boston venue on June 10. Read my Storify account of the event here. [View … Continue reading

Coming Full Circle: Small Business and the Circular Economy

June 8th, 2015

How can you put the circular economy approach to benefit the environment and your business? See our tips here! Continue reading