Sometimes, the Hardest Part Is Making It Simple: IBM’s New Midmarket GM in the SMB Spotlight

October 30th, 2013

Laurie: Hi, this is Laurie McCabe from the SMB Group, and John Mason, IBM’s new General Manager and VP for Midmarket, is back with me in the SMB Spotlight. John is with me for a second discussion about IBM developments … Continue reading

SMB Spotlight: IBM’s New Midmarket GM Talks About the SoftLayer Acquisition

October 23rd, 2013

Laurie:  Hi, this Laurie McCabe from the SMB Group, and in today’s SMB Spotlight I’m speaking with John Mason, who is IBM’s new General Manager and VP for Midmarket. Hi John. Thanks for joining me on this two-part discussion about … Continue reading

How Zoos and Museums Use Big Data to Refresh and Reset Visitor Experience

July 11th, 2013

For most of us, a trip to the zoo, museum or an aquarium is a fun and interesting way to learn about animals, history, art and other cultural experiences first hand. Behind the scenes, however, these organizations must work hard … Continue reading

Key Considerations: How SMBs Are Using Data and Insights to Get Ahead

June 17th, 2013

In the first post in this series, Seeing the Light: How SMBs are Using Data and Insights to Get Ahead, I shared the motivations that prompted three SMBs (BGF Industries, Oberweis Dairy and Twiddy & Company) to replace spreadsheets and … Continue reading

Putting Big Data To Work For SMBs

May 10th, 2013

In my previous post, Is Big Data Relevant for SMBs?, I looked at the underlying trends driving the buzz around big data, and why big data is relevant for SMBs. I also discussed why “big” is a relative term–relative to … Continue reading

Is Big Data Relevant for SMBs?

April 30th, 2013

There’s little doubt that “big data” is the latest “big thing” in the IT industry. But for many small and medium business (SMB) decision-makers, big data is a somewhat fuzzy term. Ask any number of them what big data means, … Continue reading

Is Big Data Relevant for SMBs?

April 30th, 2013

There’s little doubt that “big data” is the latest “big thing” in the IT industry. But for many small and medium business (SMB) decision-makers, big data is a somewhat fuzzy term. Ask any number of them what big data means, … Continue reading

MSP Cloud Challenges in the Midmarket–and How IBM Helps Meet Them

November 1st, 2012

In my recent post, A View From the MSP Trenches: Cloud Opportunities in the Midmarket, I examined how MSPs see the midmarket opportunity shaping up, and why they are partnering with IBM to capitalize on these opportunities. I discussed how MSPs … Continue reading

MSP Cloud Challenges in the Midmarket–and How IBM Helps Meet Them

November 1st, 2012

In my recent post, A View From the MSP Trenches: Cloud Opportunities in the Midmarket, I examined how MSPs see the midmarket opportunity shaping up, and why they are partnering with IBM to capitalize on these opportunities. I discussed how MSPs … Continue reading

Smarter Commerce for the Midmarket: An Interview with IBM’s Ron Kline

November 13th, 2011

Here’s an edited transcript of the podcast series that Brent Leary of CRM Essentials and Sanjeev Aggarwal, of SMB Group recorded with Ron Kline, director of marketing for IBM’s midmarket division, about IBM’s Smarter Commerce solutions for SMBs. If you’d … Continue reading