VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses

April 11th, 2014

  Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popick, CEO at VerticalResponse.  VerticalResponse helps small businesses grow with email and social marketing tools, and recently VerticalResponse introduced a new version of … Continue reading

Discussing SMB Tech Trends: Part 1, Social Media Marketing and Technology As a Game Changer

January 21st, 2014

Recently, I was a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals.  On this … Continue reading

Six Technology Resolutions for a Happier and Healthier SMB New Year

January 14th, 2014

Happy New Year! While we often make personal New Year’s resolutions, I don’t think too many businesses make them. But you can start to change that in 2014 by resolving to make better use of technology to power your business, … Continue reading

SMB Group Top 10 SMB Technology Trends For 2014

December 10th, 2013

Here are SMB Group’s Top 10 SMB Technology Trends for 2014! A more detailed description of each follows below. 1.     Progressive SMBs Use Technology as a Game Changer 2.     Cloud Adoption Accelerates, But SMBs Steer Clear of Dark Clouds 3.     … Continue reading

SMB Group Top 10 SMB Technology Trends For 2014

December 10th, 2013

Here are SMB Group’s Top 10 SMB Technology Trends for 2014! A more detailed description of each follows below. 1.     Progressive SMBs Use Technology as a Game Changer 2.     Cloud Adoption Accelerates, But SMBs Steer Clear of Dark Clouds 3.     … Continue reading

Brightpearl: Leveling the Playing Field for SMB Retailers

October 21st, 2013

Laurie:  Hi, this is Laurie McCabe from the SMB Group and today I’m talking with James Scott who is Senior Vice President for Customer Success at Brightpearl. Brightpearl is a cloud-based software vendor that helps small and medium sized multi-channel … Continue reading

BrightInfo: Helping SMBs Make the Most of Their Digital Content

September 16th, 2013

Laurie: In this SMB Spotlight I’m talking to Boaz Grinvald, CEO of BrightInfo. BrightInfo just launched a B2B web content recommendation engine that turns anonymous visitors into known marketing leads, with virtually no manual effort. Boaz, before we get into … Continue reading

Auctiva: Automation for eBay Sellers

September 3rd, 2013

Auctiva: Automation for eBay Sellers September 2nd, 2013 Laurie: Hi, today I’m talking to Jeff Schlicht, who  is the founder and CEO of Auctiva Corp., the largest third-party provider for eBay sellers. Jeff, Before you tell us about what Auctiva … Continue reading

How Zoos and Museums Use Big Data to Refresh and Reset Visitor Experience

July 11th, 2013

For most of us, a trip to the zoo, museum or an aquarium is a fun and interesting way to learn about animals, history, art and other cultural experiences first hand. Behind the scenes, however, these organizations must work hard … Continue reading

Getting Results: How SMBs are Using Data and Insights to Get Ahead

July 9th, 2013

In the first two posts in this series, Seeing the Light: How SMBs are Using Data and Insights to Get Ahead, I shared the motivations that prompted three SMBs to replace spreadsheets and intuition with a more sophisticated, analytics-driven approach … Continue reading