ReachLocal: One Stop Digital Shop for Local Small Business

September 18th, 2014

This video interview was originally posted on SMB Group Spotlight.  Laurie: Hi, this is Laurie McCabe here with SMB Group’s SMB Spotlight. Today I have the pleasure of speaking with Sharon Rowlands, the relatively new CEO of ReachLocal.  Sharon was … Continue reading

Looking at the Big Picture for SMB Sales and Marketing: revenue + associates

June 27th, 2014

Laurie: Hi, this is Laurie McCabe from the SMB Group. Today I’m talking to Louis Gudema, president of revenue + associates, which helps companies generate more revenue through measureable sales and marketing improvements. So Louis, I’ve known you for a while … Continue reading

VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses

April 14th, 2014

Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popick, CEO at VerticalResponse. VerticalResponse helps small businesses grow with email and social marketing tools, and recently Vertical Response introduced a new version of … Continue reading

VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses

April 11th, 2014

  Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popick, CEO at VerticalResponse.  VerticalResponse helps small businesses grow with email and social marketing tools, and recently VerticalResponse introduced a new version of … Continue reading

Social Media 101: A Guide for Small Businesses

October 8th, 2013

Originally published on October 1, 2013 on QBSBDC.com as the second of four blog posts in a series designed to help small businesses, and those that serve them, be successful. Nearly 80% of active U.S. internet users visit social networks … Continue reading

Infusionsoft: Big Dreams for Small Business

April 2nd, 2013

Infusionsoft: Big Dreams for Small Business Last week I attended InfusionCon 2013, Infusionsoft’s annual user event. In case you’re not familiar with Infusionsoft, they provide web-based all-in-one sales, marketing and ecommerce software aimed at “true” small businesses with 25 or … Continue reading

Sage Summit 2011: Tackling the Sage NA Branding Challenge

July 26th, 2011

A couple of weeks ago, I attended Sage Summit 2011, Sage’s first combination partner and customer event. I’ve been attending Sage partner, customer and analyst events for several years, observing and commenting on its ongoing attempts to unify it’s corporate … Continue reading

Changing Customer Service Channels: The Gap Between Social Media Haves and Have Nots

March 23rd, 2011

Co-authored by: Laurie McCabe and Sanjeev Aggarwal, SMB Group, and Brent Leary, CRM Essentials How quickly is social media catching on as an engagement channel for SMB customer service and support? It depends on who you ask—and has significant implications … Continue reading

Social Business: Why Having a Plan Matters

March 21st, 2011

Co-authored by: Laurie McCabe and Sanjeev Aggarwal, SMB Group, and Brent Leary, CRM Essentials Good plans shape good decisions. That’s why good planning helps to make elusive dreams come true. Lester R. Bittel, The Nine Master Keys of Management This … Continue reading

HubSpot: From Breakthrough to Breakout

March 9th, 2011

I’ve been very impressed by HubSpot, which helps small and medium businesses (SMBs) optimize and streamline their inbound marketing programs (see my 2009 interview with HubSpot Marketing VP Mike Volpe) for a while now. Looks like others are impressed too—as … Continue reading