Services

The SMB group offers a holistic approach to help companies understand the small and medium business (SMB) market. We help our clients develop and implement business strategies, go-to-market plans and value propositions that resonate with end-users and the channel partners that serve them.

Our syndicated market research studies (link to a list of completed 2011 and upcoming 2012 studies) focus on key topics and emerging trends in the SMB technology market. They provide our clients with foundational and actionable insight in these areas.

We also provide our clients with a wide range of customized solutions, tailored to individual requirements. These include:

  • Custom research studies (qualitative and quantitative)
  • Consulting and planning sessions
  • Educational whitepapers, e-books and blogs
  • Infographics
  • Presentations, webinars, podcasts
  • Return-on-investment (ROI) and total cost of ownership (TCO) studies
  • Competitive/partner SWOT analysis
  • Inquiry

Our SMB Group Retainer Service provides clients with flexible research, analysis and expertise through an annual retainer service. Clients can apply retainer credits towards any of our services—syndicated studies, consulting, whitepapers, webinars, blogs, inquiry, etc.